Beyond Clicks: Immersive experiences that stick
Get the latest insights into the strategies and tactics behind the most impactful Gen Z marketing campaigns rn.
In today’s competitive landscape, reaching students requires more creativity than ever before. ‘Beyond Clicks: Immersive experiences that stick’ explores how on-campus advertising offers brands a unique opportunity to authentically engage with students at scale.
You’ll leave this session with practical takeaways that will strengthen your Gen Z marketing, including:
- Implementing the Russian doll effect into your strategy
- Using playful content to engage your audience
- Understanding your brands role in the lives of students
- Using digital channels to continue the consumers journey
Join native’s Head of Marketing, Katie Burr, live from the Student Marketing Track at YMS 2024 and discover the power of campus marketing.
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