Q4 marketing outlook: connecting with the 2.86m strong student community
How getting into the Gen Z Mindset can help you get the best out of the Shopping Szn......
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Q4 spending forecast: How students are spending this shopping szn
Yes, students go to uni to gain a degree. But that’s not all they’re there for…...
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The definitive student marketing calendar 2024/25
365 days. 150+ moments. Endless opportunities. Find out what's in store for the UK's student populat...
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YMS replay: Beyond clicks – Immersive experiences that stick
Tune in on demand to discover practical tips that can sharpen your Gen Z marketing strategy for resu...
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Gen Z TikTokers are commenting “brain rot” on content. Should we be worried… or proud?
From Skibidi toilet to Ohio, what the sigma is going on?! ...
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How Gen Zs’ shopping carts got a cuteness overload
There’s a new Gen Z idol on the scene - and it goes by the name of “Amusable Croissant''. This c...
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From fandom to… stardom? How Gen Z redefined devotion
Let's talk about the woman fuelling economies across the world with her tour - and the Gen Z fans th...
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Video: What Freshers advice would you give to incoming students?
If you could speak to your former self just before they headed off to university, what would you say...
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Video: What advice would you give to brands advertising in Freshers?
If you're a brand or organisation looking to connect with Gen Z students, there's no better place to...
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Video: How were your finances during Freshers?
Financial independence - no matter when it comes, it's a huge deal and a landmark milestone in life....
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